Recently our company sponsored the Yukon Convention Bureau Bravo Awards with our co-sponsor, Westmark Whitehorse. The annual Bravo Awards consist of 2 awards:
The “Bravo” Award is awarded to local groups or individuals who, through their efforts have secured or assisted in the planning of a meeting held in the Yukon.
This year the Bravo award was given to the Planning Committee for the Western Canada Music Alliance Breakout West Music Festival which was held in Whitehorse, Yukon, October 23 – 26, 2011. Music Yukon was the local host. A planning committee of 17 dedicated members worked hard to make the event happen.The Breakout West Music Festival was the first of it’s kind to be held in the Yukon. It brought significant recognition and economic impact to our territory.
The “Golden Award” is awarded to a Yukon Convention Bureau Member who has raised the bar in terms of customer service in the meeting and event industry of the Yukon.
The 2011 Golden Award recipent was Yukon Brewing Company Ltd. in recognition of their efforts in hosting the VIP reception for Music Yukon as part of the Breakout West Music Festival. They went out of their way to convert their brewery into a inviting venue for national and international music dignitaries. More so, the Yukon Brewing Company has consistently raised the bar within the Yukon Meeting Industry through many sponsorships and donations to many meeting/events in the Yukon.
As a meeting planner I know that planners seek unique destinations with “excellence” in terms of the products/services they provide. And, as a Yukon meeting planner I know that “excellence” can be found here. Many outside planners do not. Our company chose to co-sponsor these awards to support our local industry, recognize those who have contributed to its “excellence” and as a means of getting the word out to meeting/event planners.
The meeting, event and incentive travel industry is a lucrative one. Planners will pay the price for a unique experience if it is supported by “excellent” products and services. Planners are interested in our unique territory – our vibrant history, natural wonders and cultural. However, our uniqueness peaks interest only – it is our excellence that brings them here and ensures they come back.
To those meeting/event planners seeking a unique experience backed by excellence. It can be found here, in Canada’s Yukon.